Book online?

Hey, Specsavers, here’s a little newsflash for you.

Being able to book an eye examination online is NOT the same thing as providing a form for people to fill in, and then phoning them back to actually make the booking.

When your reminder letter said *Book your appointment online* I was expecting to be able to actually, y’know, book an appointment online. If I wanted to book over the telephone, then don’t you think that I’d just phone your number instead?

Granted, your system does have the advantage that I wouldn’t have to wait in a call queue, but I still can’t help feeling that you’ve missed the point.

One reply on “Book online?”

Can you tell Dolland and Aitcheson (sp?) the same thing? I only used them cos I got a free voucher for them, but the “online appointment” system was the same as specsavers, gggr

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